Many bloggers dream of creating media empires. Few of us come even close. Having a popular blog is just one minor step in the process. It’s what you do next that’s critical. Many people start selling advertising or try and build revenues through affiliates. Some create e-books, offer white papers, or branch off into consulting […]
Guest Writing at Pronet Advertising
I’ve read a lot about the value and benefits of guest writing on other blogs. But until recently I hadn’t given it a try. That’s now changed. I’m a bit late with this announcement, but please point your browsers to my guest post on Pronet Advertising titled: Social Media Success Beyond Digg. Originally, I had […]
Raising the Bar on Blog Contests
Running a contest on your blog is a great way of generating buzz. Done correctly it will generate links, word-of-mouth and lots of goodwill. But lots and lots of people are doing them. So part of running a successful blog contest means raising the bar on the prizes you offer. David Airey has taking blog […]
Help Me Win a Blog Tournament!
Instigator Blog has been entered into the 1% Army – Canadian Marketing, Media & Digital All-Star Tournament. There are 128 blogs in the competition. In the first round I’m pitted against 3 other blogs: A Frog in the Valley emergenceweb yveswilliams.com To compete, I need to submit my top 3 blog posts of 2007, including […]
We’re Not All Ready To Be Media Outlets, But So What?
We’re all media outlets. We’re all media channels. That’s the siren call of many in the blogosphere; the people focused on democratizing media, taking down walled gardens, and building community. But Mat Balez is sounding alarm bells over the idea that each of us can be media: I know, on the surface, bringing the freedom […]
How Big A Beach Are You?
Lots of people love the beach. Tall people. Short people. Fat people. Skinny people. Bronzed beyond George Hamilton people. Deathly pale people. There’s just something about stripping down to the bare necessities and letting it all hang out. The interesting thing about the beach is that no one seems self-conscious. It’s rarely flattering and in […]
Write Blog Posts Not Articles
If it walks like a duck, swims like a duck, and quacks like a duck…guess what, it’s a duck. A blog is a blog is a blog. Not quite the same analogy, but you get the point. Jakob Nielsen suggests that people write articles not blog posts. He differentiates them by saying that blog posts […]
How Much Money Do You Spend On Your Blog?
Most people ask, “How much money do you make from your blog, and how do you do it?” But Jonathan at SmartWealthyRich.com is asking a different question: What are your blogging expenses? Good question. He’s hoping to generate a lot of feedback and discussion, and I hope he does. I spend approximately $20/month in hosting […]
When Is A Blog Post A Success?
When it moves your blog toward its ultimate goal. You do have a goal for your blog, right? (Thanks to Lorelle for asking the question: How do you determine the success of a blog post?)
Do Bloggers Always Follow Their Own Advice?
Bloggers write a lot. We have to. It’s the nature of the blogging beast. Produce content. Do it. Write, write and write some more. For all the debate over how often you need to be posting to maintain and grow your audience, the fact remains that many of us write a lot of blog content; […]