Heading into my final week of the 3-Week Buzz Marketing Challenge and I’m doing OK, but not good enough. There’s more buzz to generate! One of the most underrated ways of generating buzz is through doing interviews. And they’re easy to do! Everyone wants to be interviewed – from A-listers to small business owners to […]
Participate in Online Groups to Generate Buzz
One of Ron McDaniel’s 57 buzz challenges is to Join/Participate in an Online Group. Like social networking sites there are plenty of online groups through Yahoo, Google, MSN, etc. that offer ways of connecting with peers and people who share your interests. Typically these groups are fairly small (a few hundred members), but if they’re […]
Create a 3-D Product Box Easily With Photoshop
It’s always a good idea to include images on your site, landing page or online sales letter. I’ve seen studies done on the effectiveness of landing pages (although I don’t have a reference to point you to right now) that indicate the use of images is very important. I think this is even more critical […]
Publish Articles Online to Generate Buzz and Traffic
Even before blogging became extremely popular for businesses (and there’s still work to be done in that regard!) people were publishing articles online in article directories. This is one of Ron’s buzz challenges from his book and part my 3-Week Buzz Marketing Challenge. Ron points out that you can get some amazing buzz by publishing […]
What’s the Value in Creating a Squidoo Lens?
Quite a few of Ron’s buzz challenges are related to Web marketing and promotion, including his challenge to create a Squidoo Lens. What is Squidoo? It’s the creation of Seth Godin – a site that allows anyone to create a web page of content. It uses a widget-style interface to let you add text, RSS […]
Reach Out To Stale Contacts And Generate Buzz
The second challenge in The 3-Week Buzz Marketing Challenge is to reach out to contacts that have gone stale; contacts that you haven’t touched base with in about 3 months. Many of us get loads of email, and it’s hard to stay in active contact with everyone. Ron points out very smartly that old email […]
Generate Buzz By Contacting Old Friends
The first task I’m undertaking in The 3-Week Buzz Marketing Challenge is to email an old friend or acquaintance. The goal is to share what’s new in your life, including positive things going on in your job (or your new business, etc.) You also want to ask questions – find out what’s new with the […]
How To Generate Buzz and Grow a Successful Business
What is buzz marketing? Buzz marketing is the ability to spread awareness for your product or service through word-of-mouth. The goal is to create enough positive buzz that it feeds back into business success. Sounds simple right? It is, and it isn’t. There are basic ways you and your employees can generate buzz. And there […]
My 15 Second Pitch – Ready To Help Your Business
For a rare few, networking comes naturally. For the rest of us, we need help. And lots of it! That’s where Laura Allen steps in with her business 15SecondPitch. Can you describe what value you bring to the table, your experience and what makes you unique in 15 seconds? Me neither. Not until I got […]
Winning Prizes or Donating to Charity, Which is Better?
At the beginning of June, I found GoodSearch. It’s a search engine that donates approximately 1 penny to the charity of your choice each time you run a search. The results are powered by Yahoo. I said I would use it for awhile to try it out and I’ve done that intermittently. It’s hard to […]